COLES Sorell recently showed that laughter really is the best medicine when it helped Tasmania to raise more than $6,000 for Camp Quality.
The supermarket recorded the highest fundraising effort in the state with a total of more than $870 now set to go to the charity.
As part of the May fundraising campaign, customers shared messages of love, laughter and positive thoughts on walls across the front of the store.
Team members also hosted a range of fundraising activities, and customers were given the opportunity to donate at registers by purchasing cards for $2.
Coles state general manager Dave Pieters said he was pleased with the response by Tasmanian customers to support the life-changing work that Camp Quality does for Australian families during a difficult time.
“Coles is delighted to be able to support Camp Quality and we are grateful to our customers for digging deep to help so many families with sick children,” he said.
Camp Quality Tasmania recreation program coordinator Shane Holland said Coles had been a major supporter of Camp Quality in Tasmania for 22-years.
“We are so grateful for the continued commitment towards supporting the essential programs we run in this state,” he said.
Since Coles’ partnership with Camp Quality began in 1994, customers and team members across Australia have raised more than $1 million for the cause.
Caption: Coles Sorell customer service desk decorated in donation cards supporting Camp Quality.